Web-based graphic designers produce graphic art and other visual imagery in order to control the layout, animation and interactivity of a website. In order to be successful, they must visually communicate the artistic and/or commercial intentions of their clients, while keeping in mind the requirements and preferences of users. Graphic designers for the web can find jobs working for small businesses, large corporations, government, or independently on a freelance basis.
Graphic Designer for the Web Job Description
Web-based graphic designers are familiar with HTML, Java and other programming languages as well as web development programs such as Dreamweaver, and graphic design programs such as Photoshop. Web site design courses can provide graduates with a varied and marketable skillset applicable to various work environments.
The responsibilities of a graphic designer for the web generally include:
• Arranging the graphical presentation of a website in accordance with the client’s specifications
• Conceptualization and creation of graphics for the web
• Working in conjunction with web programmers, content writers, and other web developers
• Creation of multimedia tools for the website
Graphic Designer for the Web Projected Demand
In Canada, demand for web-based graphic designers has increased significantly over the past few years, and that trend is expected to continue. As businesses and organizations make the shift to online platforms and communications, there is a corresponding need for skilled professionals well-versed in the latest design technologies . The average annual salary for graphic designers for the web is $42,348, and additional financial incentives such as profit-sharing are common in the industry.